Sosyal medya bu kadar yayg\u0131nken bir\u00e7ok KOB\u0130 \u015fu soruyu soruyor: \u201cWeb sitesine ger\u00e7ekten h\u00e2l\u00e2 gerek var m\u0131?\u201d<\/strong><\/p>\n K\u0131sa cevap: Evet, hem de her zamankinden daha fazla. <\/strong>Ama nedenini do\u011fru yerden anlamak gerekiyor.<\/p>\n<\/div> Sosyal medya hesaplar\u0131, pazaryerleri ve reklamlar \u00f6nemlidir. Ancak bunlar\u0131n hepsi y\u00f6nlendirme kanal\u0131d\u0131r<\/strong>.<\/p>\n Web sitesi ise:<\/p>\n markan\u0131n kontrol\u00fcndeki tek alan<\/p>\n<\/li>\n dijitaldeki ana merkez<\/p>\n<\/li>\n g\u00fcvenin olu\u015ftu\u011fu yer<\/p>\n<\/li>\n<\/ul>\n Sosyal medya de\u011fi\u015fir, algoritmalar de\u011fi\u015fir. Ama web sitesi size aittir<\/strong>.<\/p>\n<\/div> Bir m\u00fc\u015fteri sizinle \u00e7al\u0131\u015fmadan \u00f6nce genelde \u015funu yapar:<\/p>\n \u0130sminizi Google\u2019da arat\u0131r.<\/p>\n<\/blockquote>\n Kar\u015f\u0131s\u0131na:<\/p>\n d\u00fczg\u00fcn bir web sitesi \u00e7\u0131k\u0131yorsa \u2192 g\u00fcven artar<\/p>\n<\/li>\n hi\u00e7bir \u015fey \u00e7\u0131km\u0131yorsa \u2192 soru i\u015fareti olu\u015fur<\/p>\n<\/li>\n<\/ul>\n \u00d6zellikle ilk kez sizinle \u00e7al\u0131\u015facak bir m\u00fc\u015fteri i\u00e7in web sitesi, sessiz bir referans<\/strong> gibidir.<\/p>\n<\/div> Instagram, Facebook veya LinkedIn:<\/p>\n h\u0131zl\u0131 ileti\u015fim sa\u011flar<\/p>\n<\/li>\n g\u00f6r\u00fcn\u00fcrl\u00fck yarat\u0131r<\/p>\n<\/li>\n<\/ul>\n Ama:<\/p>\n detayl\u0131 bilgi vermez<\/p>\n<\/li>\n kurumsal alg\u0131y\u0131 tek ba\u015f\u0131na ta\u015f\u0131yamaz<\/p>\n<\/li>\n her kitle i\u00e7in yeterli de\u011fildir<\/p>\n<\/li>\n<\/ul>\n Web sitesi:<\/p>\n sizi anlat\u0131r<\/p>\n<\/li>\n hizmetlerinizi netle\u015ftirir<\/p>\n<\/li>\n m\u00fc\u015fteriyle daha ciddi bir ba\u011f kurar<\/p>\n<\/li>\n<\/ul>\n Bu y\u00fczden sosyal medya destekleyicidir<\/strong>, web sitesinin yerini tutmaz.<\/p>\n<\/div> Bir web sitesi sadece \u201cvar olmak\u201d i\u00e7in de\u011fildir.<\/p>\n Do\u011fru kurgulanm\u0131\u015f bir web sitesi:<\/p>\n ileti\u015fim taleplerini art\u0131r\u0131r<\/p>\n<\/li>\n sat\u0131\u015f s\u00fcrecini k\u0131salt\u0131r<\/p>\n<\/li>\n m\u00fc\u015fteri sorular\u0131n\u0131 \u00f6nceden cevaplar<\/p>\n<\/li>\n<\/ul>\n \u201cNe yap\u0131yorsunuz?\u201d sorusu web sitesinde netse, sat\u0131\u015f g\u00f6r\u00fc\u015fmesi daha rahat ilerler.<\/p>\n<\/div> Burada en b\u00fcy\u00fck hata \u015fudur:<\/p>\n \u201cNe kadar \u00e7ok \u015fey koyarsak o kadar iyi.\u201d<\/p>\n<\/blockquote>\n Asl\u0131nda tam tersi ge\u00e7erlidir.<\/p>\n KOB\u0130 web sitesi:<\/p>\n sade<\/p>\n<\/li>\n anla\u015f\u0131l\u0131r<\/p>\n<\/li>\n mobil uyumlu<\/p>\n<\/li>\n h\u0131zl\u0131 Gereksiz \u00f6zellikler, karma\u015f\u0131k tasar\u0131mlar \u00e7o\u011fu zaman fayda de\u011fil zarar getirir.<\/p>\n<\/div> G\u00fcn\u00fcm\u00fczde web sitesi kurmak:<\/p>\n uzun<\/p>\n<\/li>\n pahal\u0131<\/p>\n<\/li>\n karma\u015f\u0131k Haz\u0131r ve do\u011fru altyap\u0131lar sayesinde:<\/p>\n h\u0131zl\u0131 yay\u0131na \u00e7\u0131k\u0131labilir<\/p>\n<\/li>\n maliyet kontrol alt\u0131nda tutulur<\/p>\n<\/li>\n y\u00f6netim kolayla\u015f\u0131r<\/p>\n<\/li>\n<\/ul>\n \u00d6nemli olan altyap\u0131dan \u00e7ok, nas\u0131l kurguland\u0131\u011f\u0131d\u0131r<\/strong>.<\/p>\n<\/div> EP Bili\u015fim olarak KOB\u0130\u2019ler i\u00e7in web sitesine \u015f\u00f6yle bakar\u0131z:<\/p>\n G\u00f6steri\u015fli de\u011fil, i\u015flevsel<\/strong><\/p>\n<\/li>\n Karma\u015f\u0131k de\u011fil, anla\u015f\u0131l\u0131r<\/strong><\/p>\n<\/li>\n Sadece yay\u0131nda de\u011fil, \u00e7al\u0131\u015fan<\/strong><\/p>\n<\/li>\n<\/ul>\n Amac\u0131m\u0131z:<\/p>\n \u201cWeb sitesi var\u201d demek de\u011fil, i\u015fe yarayan bir dijital yap\u0131 kurmakt\u0131r.<\/strong><\/p>\n<\/blockquote>\n<\/div> Web sitesi, KOB\u0130\u2019ler i\u00e7in h\u00e2l\u00e2:<\/p>\n g\u00fcven<\/p>\n<\/li>\n g\u00f6r\u00fcn\u00fcrl\u00fck<\/p>\n<\/li>\n ileti\u015fim<\/p>\n<\/li>\n sat\u0131\u015f<\/p>\n<\/li>\n<\/ul>\n anlam\u0131na gelir.<\/p>\n Do\u011fru kurgulanm\u0131\u015f bir web sitesi, dijitalde sizi yar\u0131 yolda b\u0131rakmaz.<\/p>\n<\/div><\/div><\/div><\/div><\/div> \u0130\u015fletmeniz i\u00e7in sade, g\u00fcven veren ve \u00e7al\u0131\u015fan bir web sitesi kurmak istiyorsan\u0131z, EP Bili\u015fim ekibiyle ileti\u015fime ge\u00e7ebilirsiniz. \u0130htiyac\u0131n\u0131z\u0131 dinleyip en do\u011fru yap\u0131y\u0131 birlikte planlayal\u0131m.<\/p>\n<\/div><\/div><\/div>![\"Portfolio](\"https:\/\/epbilisim.com.tr\/tr\/wp-content\/uploads\/2021\/04\/portfolio-9.jpg\" "\\"Portfolio")
Web Sitesi Dijitaldeki Ana Merkezdir<\/h2>\n
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KOB\u0130\u2019ler \u0130\u00e7in G\u00fcven H\u00e2l\u00e2 En Kritik Fakt\u00f6r<\/h2>\n
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![\"Product](\"https:\/\/epbilisim.com.tr\/tr\/wp-content\/uploads\/2021\/04\/product-2.jpg\" "\\"Product")
\u201cInstagram Sayfas\u0131 Yetiyor\u201d Yan\u0131lg\u0131s\u0131<\/h2>\n
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Web Sitesi Sat\u0131\u015fa da Hizmet Eder<\/h2>\n
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KOB\u0130\u2019ler \u0130\u00e7in Web Sitesi Nas\u0131l Olmal\u0131?<\/h2>\n
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olmal\u0131d\u0131r.<\/p>\n<\/li>\n<\/ul>\nHaz\u0131r Altyap\u0131lar KOB\u0130\u2019ler i\u00e7in B\u00fcy\u00fck Avantaj<\/h2>\n
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olmak zorunda de\u011fil.<\/p>\n<\/li>\n<\/ul>\n\n
EP Bili\u015fim Yakla\u015f\u0131m\u0131<\/h2>\n
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Sonu\u00e7<\/h2>\n
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